take survey join online meeting

CLIENT LOGIN

 
     
  menu research
         
    PerformanceScope has developed a rigorous method to find out what within your menu is driving repeat business and profitability. Through survey questionnaires it provides an approach that tests each product with a significant number of consumers, we can isolate top and low performing menu items to help you transition offerings across all menu categories to best-in-class. When studying a menu we evaluate several aspects of performance including:

 
 

• Performance quadrant analysis with satisfaction and loyalty related to each menu item plotted against profit contribution for the menu item.
• Satisfaction and loyalty with respect to major attributes of each menu item. Major attributes include:

 
   
Portion Size Taste Appearance
Packaging Temperature Quality of Ingredients
Value Consistency Competitiveness
Likelihood to recommend Likelihood to repurchase Overall Satisfaction
 
         
   

• Comparison of performance across menu categories. For example: breakfast vs. lunch vs. dinner, or core product vs. specialty items.
• Comparison of execution by category – for example franchise vs. corporate.

 
   

   t o l l   f r e e  8 8 8 . 9 4 1 . 9 0 0 5